Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts

Thursday 29 September 2016

#LikeNoOther #5 Dispepsi - Negativland


This is a slight deviation from the formula but also the first time that an album taught me a lot about market manipulation and controlling the minds of the masses who buy products. The album was, I think legally challenged by Pepsi and possibly Coca Cola and there is a Wikipedia entry here which mentions the legal shenanigans.

It contains lots of samples including many famous people , digs at artists selling themselves to corporations and includes some clever and witty songs , woven together into a coherent blast at market manipulation.

Drink It Up
It's one the albums that I still listen to end to end, and suggest that you do the same. It came back into mind after watching a TED talk that said that 90% of the media production was now owned by six companies who an make us think about whatever they want.

That is very frightening and Dispepsi predicted what they are doing now over 25 years ago. The album is very difficult to lay your hands on though Amazon have a few very expensive copies here.

Listen to the Youtube link here, if you want a copy, contact me, I will direct you. Below is the TED talk by Christopher Bell that reminded me of this amazing , educational and subversive record, with its demonstration  that Disney are anti powerful female heroes. Listen then watch my friends.